1. Identify your target audience

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To identify your target audience, think about the type of photography you specialize in and who would be interested in it. For example, if you specialize in wedding photography, your target audience would be engaged couples and their families.

2. Develop a unique selling proposition
Developing a unique selling proposition (USP) is key to standing out from the competition. Your USP should highlight what sets you apart from other photographers in your industry. For example, if you specialize in outdoor adventu slovenia phone number data re photography, your USP could be capturing breathtaking moments in nature.

3. Create your brand image
Your brand image should reflect your USP and appeal to your target audience. This includes choosing a color scheme and typography that align with your brand message.

4. Create a brand name
Your brand name should be memorable, easy to pronounce, and relevant to your industry. Avoid using generic names like “John Smith Photography.” Instead, choose something unique, like “Wilderness Wanderer Photography” for outdoor adventure photography.

5. Design your photography website
Designing your photography website is an important step in building your online presence. Choosing a website template that reflects your brand and effectively showcases your work is key. Here are some tips on how to design a stunning photography website.

6. Choose a photography website design template
Perspective template for photography website
Image taken from Strikingly

When choosing a photography website design template, it’s crucial to choose one that’s specifically designed for photography websites. Strikingly offers a range of templates optimized to display high-quality visuals and showcase your portfolio in the best possible light. Creating a photography website is easy with Strikingly.