Success stories with neuromarketing
Posted: Sat Apr 19, 2025 5:09 am
Coca-Cola vs. Pepsi: A famous study used fMRI to understand why consumers prefer Coca-Cola to Pepsi, finding that the Coca-Cola brand activated areas of the brain associated with positive memories and emotions.
Volkswagen advertising campaign: Using EEG and eye tracking, Volkswagen adjusted its ads to evoke a stronger emotional response, resulting in a significant increase in brand recall and preference.
CCA Advertising
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Volkswagen advertising campaign: Using EEG and eye tracking, Volkswagen adjusted its ads to evoke a stronger emotional response, resulting in a significant increase in brand recall and preference.
CCA Advertising
How about having a transformative vietnam mobile database for your company? Talk to us and take the first step towards the success of your business. We are here to help you!