How to activate Instagram Shopping:
Posted: Mon Apr 21, 2025 4:49 am
To start using the Instagram Shopping feature for your account, you first need to make sure you are eligible for Instagram Shopping:
1. So first of all, meet the requirements for Instagram Shopping.
1. Your Instagram account must be a business profile:
If this isn't already the case, you should convert your account. To do so, click on the "Menu" in your profile to make the switch. Under "Settings," you'll find the "Convert to Business Profile" button. Et voilà. That's it!
With the conversion, you'll be able to use additional business features like route planning, adding a phone number or email address, and access useful insights about followers and engagement. Please note that a business profile is always publicly visible to every Instagram user, and your privacy settings will also change as a result of the conversion. If you want to continue to have only a select number of followers, you should stick with a private Instagram account.
At the end of the conversion, it's best to link your account to your Facebook page to simplify page management. You can also do this via the menu item in the corresponding Instagram account. Select "Settings" again, then the "Account" tab. Under "Linked Accounts," you can connect your Twitter, Tumblr, Ameba, and OK.ru profiles to your Instagram account in addition to Facebook.
What's the advantage of this, you might be wondering? If you create a post on Instagram, latvia phone number data you can also publish it on these networks simultaneously. To do this, you simply need to enable or disable the corresponding locks.
2. Your company must be located in a supported country.
The Instagram shopping feature is currently only available in select countries. Fortunately, most of Europe is on this list. You can find an overview of these countries here .
3. Your company must already comply with legal requirements.
This means the products you sell must be physical. This means your customers must be able to see and touch your product. Unfortunately, there won't be any e-learning for Instagram Shopping. Therefore, the feature is only relevant for many e-commerce companies. The fashion industry, in particular, benefits enormously from Instagram Shopping.
In addition, you must of course comply with Facebook's trading guidelines .
If you already meet all the requirements for Instagram Shopping, you can get started.
2. Link Facebook product catalog with Instagram
For Instagram Shopping, you need a link to a product catalog in the second step. If you've already created a feed for your products on Facebook, simply select the relevant catalog in the Catalog Manager. You'll then find the "Manage Profiles" button in the "Settings" section under "Connected Instagram Business Profiles."
1. So first of all, meet the requirements for Instagram Shopping.
1. Your Instagram account must be a business profile:
If this isn't already the case, you should convert your account. To do so, click on the "Menu" in your profile to make the switch. Under "Settings," you'll find the "Convert to Business Profile" button. Et voilà. That's it!
With the conversion, you'll be able to use additional business features like route planning, adding a phone number or email address, and access useful insights about followers and engagement. Please note that a business profile is always publicly visible to every Instagram user, and your privacy settings will also change as a result of the conversion. If you want to continue to have only a select number of followers, you should stick with a private Instagram account.
At the end of the conversion, it's best to link your account to your Facebook page to simplify page management. You can also do this via the menu item in the corresponding Instagram account. Select "Settings" again, then the "Account" tab. Under "Linked Accounts," you can connect your Twitter, Tumblr, Ameba, and OK.ru profiles to your Instagram account in addition to Facebook.
What's the advantage of this, you might be wondering? If you create a post on Instagram, latvia phone number data you can also publish it on these networks simultaneously. To do this, you simply need to enable or disable the corresponding locks.
2. Your company must be located in a supported country.
The Instagram shopping feature is currently only available in select countries. Fortunately, most of Europe is on this list. You can find an overview of these countries here .
3. Your company must already comply with legal requirements.
This means the products you sell must be physical. This means your customers must be able to see and touch your product. Unfortunately, there won't be any e-learning for Instagram Shopping. Therefore, the feature is only relevant for many e-commerce companies. The fashion industry, in particular, benefits enormously from Instagram Shopping.
In addition, you must of course comply with Facebook's trading guidelines .
If you already meet all the requirements for Instagram Shopping, you can get started.
2. Link Facebook product catalog with Instagram
For Instagram Shopping, you need a link to a product catalog in the second step. If you've already created a feed for your products on Facebook, simply select the relevant catalog in the Catalog Manager. You'll then find the "Manage Profiles" button in the "Settings" section under "Connected Instagram Business Profiles."