Can I Use Fax Lists for Event Invitations?
Posted: Thu May 29, 2025 5:32 am
Yes, you can use fax lists to send event invitations—but there are a few important things to keep in mind to make sure your campaign is effective and compliant:
Why Fax for Event Invitations Can Work
High Visibility: Faxed invitations often stand out more than emails, especially in industries where fax is still common (healthcare, legal, finance).
Direct Reach: You reach decision-makers or busy fax lists professionals who may overlook digital invites.
Tangible Format: Physical fax pages feel more official and personal.
Key Considerations
Target the Right Audience:
Use niche or industry-specific fax lists so your invite is relevant to recipients.
Get Consent or Have an Established Relationship:
To avoid violating TCPA or similar laws, ensure the contacts have opted in to receive marketing faxes or that you have an existing business relationship.
Include Clear Event Details & Call-to-Action:
Date, time, location, RSVP method, and any incentives should be easy to find.
Provide Opt-Out Instructions:
Include a clear way for recipients to opt out of future fax communications.
Respect Timing:
Send faxes during appropriate business hours and avoid excessive frequency.
Bonus Tips
Combine fax invites with follow-up phone calls or emails for better attendance.
Personalize invites by segmenting your fax list (industry, role, geography).
Bottom line:
Using fax lists for event invitations can be a powerful tactic—just make sure your list is targeted, compliant, and your message is clear and compelling.
Want help crafting an event invitation fax template or identifying the right fax list for your event?
Why Fax for Event Invitations Can Work
High Visibility: Faxed invitations often stand out more than emails, especially in industries where fax is still common (healthcare, legal, finance).
Direct Reach: You reach decision-makers or busy fax lists professionals who may overlook digital invites.
Tangible Format: Physical fax pages feel more official and personal.
Key Considerations
Target the Right Audience:
Use niche or industry-specific fax lists so your invite is relevant to recipients.
Get Consent or Have an Established Relationship:
To avoid violating TCPA or similar laws, ensure the contacts have opted in to receive marketing faxes or that you have an existing business relationship.
Include Clear Event Details & Call-to-Action:
Date, time, location, RSVP method, and any incentives should be easy to find.
Provide Opt-Out Instructions:
Include a clear way for recipients to opt out of future fax communications.
Respect Timing:
Send faxes during appropriate business hours and avoid excessive frequency.
Bonus Tips
Combine fax invites with follow-up phone calls or emails for better attendance.
Personalize invites by segmenting your fax list (industry, role, geography).
Bottom line:
Using fax lists for event invitations can be a powerful tactic—just make sure your list is targeted, compliant, and your message is clear and compelling.
Want help crafting an event invitation fax template or identifying the right fax list for your event?