2. Curate the Hero Section of Your About

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2. Curate the Hero Section of Your About Me Page
The hero section is everything readers will see immediately when they land at the top of your About Me page, so it makes sense that you’ll want to make a great first impression.

Curating the Hero Section of Your About Me Page (Screenshot of Blog Example)
In your hero section, you’ll want to accomplish three main goals:

Greet your blog visitors. Personalize your greeting (to speak directly to austria phone number library target audience) and make sure it’s written in a friendly tone.
Introduce yourself. Tell your visitors who you are, what you do, and why you do it. Be succinct here; you can expand on these points later.
Point out your value proposition. This is where you’ll want to introduce your value proposition and hook readers into continuing onward.
So, how do you curate the perfect hero section for your About Me page? Let’s dig in.

Image is Everything in Your About Me Hero Section
The reason (most) people search for information on the Internet is that they’re looking for solutions that can lead them away from their pain point and into happiness. This is why the hero section of your About Me page is an incredible opportunity to position yourself as the solution provider your audience is looking for. A high-quality headshot image is one element of the hero section that helps portray this. Like mine:

Ryan Robinson Blogger, Content Marketing Consultant, Podcaster at ryrob dot com
Your head shot communicates a lot about who you are. More than that, if taken well, it can even be a trust-building tool. Here are a couple of tips for taking a great head shot to include on your About Me page:

Be you. Above all else, your blog should be where you can unabashedly be yourself. That detail should certainly be considered when taking a headshot for your About Me page, so don’t go out of your way to force a look or stage a scene that isn’t who you are.
Show your pearly whites. Research suggests that smiling evolved to become pre-programmed behavior in humans that’s designed to express friendliness (and to show no threat) toward one another. So, if it feels natural, consider giving your readers a warm smile or an inviting look in your head shot. Smiling while showing your teeth makes you appear friendly, approachable, caring and relatable.
Watch where you look. You have 2 options here. The first option is to look straight into the camera, as this makes it feel like you’re focusing directly on the reader—giving them 100% of your attention. The second option is to look towards the text, preferably at a call-to-action you have on the page. This directs attention and encourages readers to click, signup or take whichever action you’d like.