An important factor to consider when designing your travel blog is branding. Take, for example, the homepage design of my good friend Selena Taylor’s travel blog—Find Us Lost.
Find Us Lost Homepage Screenshot (Travel Blog Design Example)
As you can see, there’s a very clear set of complementary colors, text styles, and prominent use of her original photographs being displayed on their homepage. Selena has a very well-defined brand for her travel blog.
Keep in mind that while today you may be an unknown (brand new) travel blogger, you must nail your branding right from the start.
The two most important aspects of travel blog branding you need to consider today are:
Blog aesthetics. This deals with how your travel blog will look. Use colors and images that reflect your own unique approach to your niche.
Blog personality. Your travel blog’s personality includes factors like your writing tone and conversation style. It also has to do with the vibe you want your blog to have—which will do a lot in terms of attracting (or repelling) certain types of people. Keep in mind too, that your travel blog’s About Me page will likely be frequented by readers, so put a little extra care into designing that page.
Use the Right WordPress Theme
A WordPress theme is a free (or low-cost) piece of software that you can install on your WordPress-powered blog, and it helps easily control/edit the overall look of your travel blog. You can find plenty of free themes on WordPress.org, some of the most popular include Kadence, Astra, and GeneratePress.
Every theme will give your blog a different visual layout and display your content in different ways. If you’re not sure which theme to use when starting your travel blog, I’d recommend evaluating my picks for the best WordPress themes as a starting point to evaluate all of the top options on the market today. For most new travel bloggers, I end up recommending they go with the free Elementor WordPress theme to get your blog off the ground and stay on a smart budget.
Elementor WordPress Page Builder for Your Travel Blog
After installing your theme, it’s time to load up a few WordPress plugins that’ll add some additional functionality to your travel blog.
Install These 5 Functional Travel Blog Plugins
Just like a theme, a plugin is a (smaller) piece of software that enhances the look, feel, and features of your travel blog. The main difference is that while themes deal with the overall aesthetics of your blog, a plugin albania phone number database a particular functionality.
Some handy plugins to help start a travel blog on the right foot include:
Yoast SEO: Yoast SEO is one of the best plugins when it comes to improving your blog’s SEO performance, which will help you rank content higher in organic search results.
Novashare: Novashare is one of the best social sharing plugins for WordPress. It allows visitors to your site to easily share your content with one click. Best of all it’s built with performance in mind so it won’t slow down your site.
WP Google Maps: What’s a travel blog without maps of where you’ve been (and where you’re planning on going)? WP Google Maps is a simple plugin that allows you to create custom Google maps with high-quality markers containing categories, descriptions, images, links, and more.
Modula Image Gallery: This is a great plugin that helps you efficiently, store, edit, and optimize your photos and images—which will be a large part of your travel blogging experience.
WP Rocket: One of the best performance plugins for WordPress to keep your site running fast.
With these core design pillars in place, you can now start spending some time tweaking the design & functionality of your travel blog.
If you want to know how many visits go on your site you can use something like Google Analytics or Simple Analytics to track your traffic.
While this should absolutely be a fun learning experience, I recommend limiting the amount of time you allocate to perfecting your travel blog design and getting it to a level of “good enough” so that you can start shifting your focus over to the more important activities of traveling, creating content & building an audience.
An important factor to consider when designing
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