Dynamic display: when art is invited into advertising

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sumaiyakhatun26
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Joined: Sun Dec 22, 2024 8:30 am

Dynamic display: when art is invited into advertising

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It was impossible to believe, a few years ago, that the real world and the digital world would mix within points of sale, restaurants, shopping centers, etc. in order to advertise. However, this is the very principle of digital signage, which aims to be a way to reach the consumer in their purchasing journey. Here is the essential information about digital signage.

Also known as dynamic digital signage or multimedia , dynamic signage chairman email list is a communication tool that consists of reaching a target audience through multimedia content. This multimedia content (images, videos, texts, illustrations, animated messages) is broadcast remotely on digital devices installed in public places. Dynamic signage ensures the transmission of content in a loop on screens, in the form of a slideshow scrolling the content automatically.

In fact, digital signage is generally categorized in different ways, depending on the location (indoor or outdoor):
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