Global Market Development Executive

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8. Organic marketing boosts brand recognition Not every person who stumbles upon your terrific products and services will buy on the spot. They may not even be in the market for what you’re selling yet. But incredible marketing content and an entertaining social media presence can convince them to stick around anyway. Because when those people do eventually decide they’re ready to buy, you can bet they’ll buy from a brand they recognize. In fact, around 59 percent of digital-age consumers prefer to purchase from a brand they recognize and feel they can trust.

Great organic marketing content has a way of getting around. And venezuela whatsapp resource whenever someone’s exposed to your content, ideas, and brand assets, they become a little more familiar with your company. Each time, the likelihood of their choosing you when they’re ready to purchase gets higher. At the same time, you’ll begin to build credibility as an industry expert. Authority is a huge deal to Google these days, so the more of it you have, the higher you can expect your rankings to climb. 9. Organic marketing can help qualify your leads Yes, a big part of organic vs.

paid marketing is all about driving traffic in the first place by addressing common questions, concerns, and pain points your ideal customer might have. But truly well-written content successfully takes things several steps further. Properly educating your visitors helps open their eyes to the many ways your products might just be the solution they’ve been looking for. Over time, it can nurture them through every step of the buyer’s journey and transform them into fully qualified leads. Great organic vs paid marketing content also helps retain customers and keep them happy once they’ve completed a purchase.