CRM in seconds, and start in-depth membership management
Posted: Tue Jan 07, 2025 8:30 am
CRM Marketing takes over! 3 major marketing advantages of introducing LINE CRM
The rise of LINE marketing has changed the way brands manage customer relationships. All walks of life are based on dialogue and interaction, and use the following three advantages of LINE CRM to amplify marketing benefits:
1. Establish a complete customer profile to help cultivate loyalty
LINE CRM not only has more LINE OA interactive behavior data than traditional CRM, but also because of its good scalability, it can be connected to various platforms through API, which is conducive to switzerland whatsapp phone number integrating scattered customer data and establishing a complete customer profile, thereby helping brand planning more effectively. Personalized marketing strategies to cultivate customer loyalty and increase LTV (customer lifetime value).
For example, MAAC, the all-round marketing platform of Crescendo Labs, is a LINE CRM system that can be connected to the official e-commerce website, store platform, membership system, GA, POS system, or other CRM, CDP, own data system, etc. to establish a complete Data ecosystem, 360-degree understanding of customers.
2. One-stop data application and two-way interaction
LINE CRM also has the advantages of CRM data collection application and LINE OA two-way interaction, which means that in the marketing process, it can be solved in one stop from back-end to front-end . There is no need to frequently switch systems to operate, and brands can quickly adjust marketing based on real-time data. Strategies or testing, the entire process becomes more flexible.
The rise of LINE marketing has changed the way brands manage customer relationships. All walks of life are based on dialogue and interaction, and use the following three advantages of LINE CRM to amplify marketing benefits:
1. Establish a complete customer profile to help cultivate loyalty
LINE CRM not only has more LINE OA interactive behavior data than traditional CRM, but also because of its good scalability, it can be connected to various platforms through API, which is conducive to switzerland whatsapp phone number integrating scattered customer data and establishing a complete customer profile, thereby helping brand planning more effectively. Personalized marketing strategies to cultivate customer loyalty and increase LTV (customer lifetime value).
For example, MAAC, the all-round marketing platform of Crescendo Labs, is a LINE CRM system that can be connected to the official e-commerce website, store platform, membership system, GA, POS system, or other CRM, CDP, own data system, etc. to establish a complete Data ecosystem, 360-degree understanding of customers.
2. One-stop data application and two-way interaction
LINE CRM also has the advantages of CRM data collection application and LINE OA two-way interaction, which means that in the marketing process, it can be solved in one stop from back-end to front-end . There is no need to frequently switch systems to operate, and brands can quickly adjust marketing based on real-time data. Strategies or testing, the entire process becomes more flexible.