Director of digital communication
Posted: Sun Jan 12, 2025 6:38 am
he digital world continues on its way, shaking up everything in its path. Business communication is evolving, and new profiles are appearing. This is particularly the case in the field of online marketing.
Companies need to jump on the bandwagon. They used to communicate offline , now they need to do it online . To do this, they need professionals with specific training who can adapt to the needs of today's businesses and world.
And it's not just new recruits who need to be updated. Current professionals need to upgrade their skills and reorient their careers, both for the benefit of companies and for their own benefit.
This job, characteristic of online marketing, is one of the most requested by communication companies specialized in the digital environment. And at the moment, large companies are also recruiting this type of profile. Nowadays, social networks have become powerful marketing tools . The role of the digital communication director is particularly important, because a few clicks are enough to reach millions of people.
Digital Manager: One business owner database of the most versatile positions in online marketing.
We could call him a project manager 3.0. He is in charge of managing everything related to the company's digital communications . More importantly, he prepares the way for the transition to new forms of communication. This is a profile that combines online marketing, communication management , web design, and online database management . He also manages tasks related to the Internet.
Digital Marketing Manager
Among all the positions in online marketing, this is one of the most important in terms of managing corporate communications. The person who holds it is responsible for designing, managing and developing the digital marketing plan and the company's communications. He supervises the specialists in SEO, communications, writing and SEM.
Inbound Marketing Specialist
Inbound Marketing is the main ally of companies to escape intrusive marketing. Having a specialist in SEO, web analysis, capture and content generation will not only allow you to attract more and more traffic to your website, but also to obtain excellent positioning.
Some of his tasks sometimes overlap with those of the Digital Manager.
Companies need to jump on the bandwagon. They used to communicate offline , now they need to do it online . To do this, they need professionals with specific training who can adapt to the needs of today's businesses and world.
And it's not just new recruits who need to be updated. Current professionals need to upgrade their skills and reorient their careers, both for the benefit of companies and for their own benefit.
This job, characteristic of online marketing, is one of the most requested by communication companies specialized in the digital environment. And at the moment, large companies are also recruiting this type of profile. Nowadays, social networks have become powerful marketing tools . The role of the digital communication director is particularly important, because a few clicks are enough to reach millions of people.
Digital Manager: One business owner database of the most versatile positions in online marketing.
We could call him a project manager 3.0. He is in charge of managing everything related to the company's digital communications . More importantly, he prepares the way for the transition to new forms of communication. This is a profile that combines online marketing, communication management , web design, and online database management . He also manages tasks related to the Internet.
Digital Marketing Manager
Among all the positions in online marketing, this is one of the most important in terms of managing corporate communications. The person who holds it is responsible for designing, managing and developing the digital marketing plan and the company's communications. He supervises the specialists in SEO, communications, writing and SEM.
Inbound Marketing Specialist
Inbound Marketing is the main ally of companies to escape intrusive marketing. Having a specialist in SEO, web analysis, capture and content generation will not only allow you to attract more and more traffic to your website, but also to obtain excellent positioning.
Some of his tasks sometimes overlap with those of the Digital Manager.