Halloween marketing
Take a scary quiz
This traditional social media quiz game can become a good tool telegram taiwan for getting leads. At EWOM we suggest you do it with questions related to Halloween, for example:
Which movie is related to Halloween?
Why is Halloween celebrated?
Which costume is most suitable for Halloween?
What day is celebrated after Halloween night?
There are endless questions you can ask about this terrifying and magical day. And the best thing of all is that this idea we are giving you is a great way, not only to activate your community on social networks, but also to get leads, as we said before.
Make contests
There are many brands that take advantage of this time of year to hold contests. The theme of the holiday gives us 'a lot of play'. You can hold a contest for terrifying photos, a contest for the best Halloween costume, a contest for scary videos...
You must offer your service or product to the winner of the contest for free. All companies, regardless of the sector, can use this marketing idea. If you are a restaurant, you can give the winner a dinner for two; if you are a hair salon, a haircut, make-up… if you are an English academy, you can offer an intensive language course…
Use Halloween symbols in advertising
Whether in your Instagram, Facebook, etc. posts or in the advertising you create for this day, it is a good idea to rely on traditional Halloween symbols: pumpkins, spider webs... It is not about distorting your brand image, but rather about including the main symbols of the festival.
Don't forget the typical Halloween colors: black, orange and white. They can help you create advertising or posts that are more closely linked to the night of terror.
Rely on good copy
You can't write copy on social media or in your advertising image with the words you would use at any other time. Use Halloween keywords that spark the interest of your potential clients, for example: night of terror (as we are doing throughout the post), scare, fear, costume, pumpkin... Words that we all associate with the night of October 31 and that will envelop your brand in the magic that Halloween gives off.
Some marketing tools show us the interest that internet users have in that night. The term 'Halloween' alone is a keyword that has around 74,000 searches. Perhaps this information will motivate you enough to know that Halloween is, today, a great holiday of interest in our country and, therefore, your brand cannot stay away from it.
Do you need our help to communicate with your audience? Contact us!