DMARC Markating
Posted: Sat Jan 18, 2025 5:36 am
Domain -Based Message Authentication, Reporting and Conformance (DMARC) is based on SPF and DKIM. Its function is to monitor the behavior of emails .
This makes it possible to determine whether a message is sent legitimately from a supposed sender. Furthermore, it can establish what should be done if the message is not from the sender in question.
MX
Although it is not an authentication, azerbaijan phone number resource Mail exchange (MX) is an important element. MX is configured as an entry in your DNS.
It will tell your email providers where they should deliver an email message to you. The focus here is on telling them where your email server is located .
IP Reputation
The second factor considered to ensure email marketing deliverability is IP reputation.
This aspect is defined based on the score of the trust level of your message to the providers.
For this to be possible, each and every IP must be analyzed, including where your images are hosted, links , shortened links or links associated with other domains.
Some of the factors that can interfere with IP reputation are:
blocklists ;
volume of shipments without interaction;
number of temporary and permanent errors;
number of spam reports;
number of submissions to spamtraps .
Message content
A third aspect that affects email deliverability is the content itself. It is essential to make sure that the content you are sending is, in fact, relevant to your reader .
To do this, you need to pay attention to points such as: email names, subject and message body.
How to ensure good email deliverability?
Are you wondering what steps you can take to ensure the deliverability of your emails? Check out some tips below!
This makes it possible to determine whether a message is sent legitimately from a supposed sender. Furthermore, it can establish what should be done if the message is not from the sender in question.
MX
Although it is not an authentication, azerbaijan phone number resource Mail exchange (MX) is an important element. MX is configured as an entry in your DNS.
It will tell your email providers where they should deliver an email message to you. The focus here is on telling them where your email server is located .
IP Reputation
The second factor considered to ensure email marketing deliverability is IP reputation.
This aspect is defined based on the score of the trust level of your message to the providers.
For this to be possible, each and every IP must be analyzed, including where your images are hosted, links , shortened links or links associated with other domains.
Some of the factors that can interfere with IP reputation are:
blocklists ;
volume of shipments without interaction;
number of temporary and permanent errors;
number of spam reports;
number of submissions to spamtraps .
Message content
A third aspect that affects email deliverability is the content itself. It is essential to make sure that the content you are sending is, in fact, relevant to your reader .
To do this, you need to pay attention to points such as: email names, subject and message body.
How to ensure good email deliverability?
Are you wondering what steps you can take to ensure the deliverability of your emails? Check out some tips below!