Exclusive interpretation of Google’s Helpful Content Update? What impact will it have?
Posted: Sat Jan 18, 2025 9:31 am
One ordinary afternoon, I clicked on "Google Search Central" to study Google's algorithm as usual, and then I found:
Google Updates
Oh wow! That means the helpful content update that Google released in August has been deployed.
What exactly is this “helpful content update”?
The official statement is: "Google Search is always working to better connect people with useful information. To do this, we are rolling out what we call the 'value content update' as part of a broader effort to ensure romania b2b leads people see more valuable original content written by people and for people in search results. "
Let’s interpret it
In the official message, the summary of this "valuable content update" is "focus on people-oriented content" , "avoid creating content for search engines first" and "remove unhelpful content" .
Official original text:
Google updates official text (partial)
How to create people-oriented content? Google also gave us the "six soul questions". Let's check ourselves first to see if our website has achieved these points:
1. Does the website have a target audience? If these customers search for the website, is the content of the website valuable to them?
2. Does the website’s content clearly present first-hand expertise and depth of knowledge? (For example, content written by someone who has actually used the product)
3. Does the website have a main purpose or focus?
4. After reading the website content, can customers leave with the feeling that they have obtained enough information to support their purchase decision?
5. Do customers feel satisfied when viewing the website content?
6. When creating website content, do you keep in mind the guidance of algorithm updates?
Google Updates
Oh wow! That means the helpful content update that Google released in August has been deployed.
What exactly is this “helpful content update”?
The official statement is: "Google Search is always working to better connect people with useful information. To do this, we are rolling out what we call the 'value content update' as part of a broader effort to ensure romania b2b leads people see more valuable original content written by people and for people in search results. "
Let’s interpret it
In the official message, the summary of this "valuable content update" is "focus on people-oriented content" , "avoid creating content for search engines first" and "remove unhelpful content" .
Official original text:
Google updates official text (partial)
How to create people-oriented content? Google also gave us the "six soul questions". Let's check ourselves first to see if our website has achieved these points:
1. Does the website have a target audience? If these customers search for the website, is the content of the website valuable to them?
2. Does the website’s content clearly present first-hand expertise and depth of knowledge? (For example, content written by someone who has actually used the product)
3. Does the website have a main purpose or focus?
4. After reading the website content, can customers leave with the feeling that they have obtained enough information to support their purchase decision?
5. Do customers feel satisfied when viewing the website content?
6. When creating website content, do you keep in mind the guidance of algorithm updates?