age Performance: Google uses a wide range of metrics to measure page speed, responsiveness (how well a website's design adapts to different screen sizes), and visual stability.
Let’s see how we can apply what we know about ranking factors to rank on Google.
Now that you have a basic understanding of how Google ranks a page, let’s talk botswana email list about specific things you can do to rank in Google.
1. Use keyword research to find opportunities
The first thing you need to do is do keyword research. This is the process of finding keywords that you think your audience would use when searching on Google.
The ultimate goal is to bring your target audience to your website by producing content that targets those keywords.
For example, let's say your business sells pet food online.
Keyword research will help you find terms you can (and should) use in your content. Like "freeze dried dog food" and "organic cat food."
But how does the keyword research process work?
Here's how to deal with it.
Create a list of keywords and conduct research
The first step in choosing keywords to target is to create a starting keyword list. This is a broad list of search terms that relate to your business.
To start coming up with ideas for your starting keywords, ask yourself the following questions:
What are the products and services we offer? And which ones do we want to promote the most?
What are the high-level keywords that people might type into Google to find our products or services?
Will users be watching across the country? Or just in a specific region, state, or city?
Once you have found your ideas, choose one to start your search in Semrush’s Keyword Magic tool .
Simply enter the keyword into the tool's search bar and click " Search ".
How to Rank Your Website on Google in 7 Steps
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