Why marketers should master LinkedIn Sales Navigator
Posted: Mon Jan 20, 2025 6:41 am
If you enjoyed this episode of Social Media Marketing Talk guatemala b2b leads Show, head to Apple Podcasts, leave a rating, write a review, and subscribe.
Stay up to date: Get new marketing articles!
Don’t miss out on our upcoming social media marketing insights and strategies! Sign up to receive notifications when we publish new articles on Social Media Examiner. Our carefully crafted content will help you stay ahead of the curve and drive results for your business. Click the link below to sign up now and receive our annual report!
Yes! I need your update
Discover marketing strategies and techniques that work
Want a deeper understanding of your marketing campaigns? Check out the Social Media Marketing Podcast! Published weekly since 2012, the Social Media Marketing Podcast helps you navigate the ever-changing marketing jungle with expert interviews from marketing experts.
For B2B social media marketers, LinkedIn customer acquisition is critical for connecting with new customers and building an active community. It’s also a valuable space for social selling and adding qualified leads to your marketing funnel. However, while the free version of LinkedIn is useful, it’s not the most effective option for acquiring customers.
In contrast, LinkedIn's premium product Sales Navigator is a more effective platform for prospecting. If you’re new to Sales Navigator, think of it as a super version of LinkedIn. It has tools for buyer personas, customer research, social listening, and even outreach—basically, everything you need for lead generation.
Stay up to date: Get new marketing articles!
Don’t miss out on our upcoming social media marketing insights and strategies! Sign up to receive notifications when we publish new articles on Social Media Examiner. Our carefully crafted content will help you stay ahead of the curve and drive results for your business. Click the link below to sign up now and receive our annual report!
Yes! I need your update
Discover marketing strategies and techniques that work
Want a deeper understanding of your marketing campaigns? Check out the Social Media Marketing Podcast! Published weekly since 2012, the Social Media Marketing Podcast helps you navigate the ever-changing marketing jungle with expert interviews from marketing experts.
For B2B social media marketers, LinkedIn customer acquisition is critical for connecting with new customers and building an active community. It’s also a valuable space for social selling and adding qualified leads to your marketing funnel. However, while the free version of LinkedIn is useful, it’s not the most effective option for acquiring customers.
In contrast, LinkedIn's premium product Sales Navigator is a more effective platform for prospecting. If you’re new to Sales Navigator, think of it as a super version of LinkedIn. It has tools for buyer personas, customer research, social listening, and even outreach—basically, everything you need for lead generation.