How do they work and how can they affect you?
Posted: Sun Dec 22, 2024 5:44 am
To understand how a spam trap can end up on your mailing list, it's important to know the different types of spam traps that exist . Laura Atkins, email deliverability expert and owner of Word to the Wise, put together a comprehensive list of spam trap categories.
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These are some of the most common Spam Traps:
1.- Pristine Traps
Pristine Traps are email addresses that are published on public websites, country code philippines mobile but are hidden so that a normal user will never see them.
The only people who find and send emails to these addresses are those who use incorrect collection processes. Such as searching the Internet for anything that looks like an email address. If you have obtained email addresses from websites, or purchased a list, which often includes fake email addresses, you may already have Spam Traps on your list.
2.- Recycled Traps
Recycled Traps are email addresses that were used by real people in the past, but were abandoned and at some point the inbox provider turned them into a trap.
When an email is no longer used, email providers deactivate it after a certain time as you can see in the image above.
3.- Pure spam traps
These are email addresses that have never been used by anyone . They have never been included in a mailing list. They have only been used for registration or given out as a business card.
The only way these types of Spam Traps could be removed from your subscriber list is if they were obtained without permission.
Pure spam traps are set up with the sole intention of attracting spammers. Instead, they are left as bait. The address is placed on the Internet where people or bots that harvest email addresses will find them illegitimately.
When email addresses are collected this way, they are usually shared with other spammers. Or they are added to mass mailing lists that are sold to people who may not understand the consequences of emailing people without permission.
Every time someone sends an email to such addresses, the email provider returns it as a bounce. And this is a signal for the sender to remove this email address from their list.
Responsible senders respect this request. And they delete those bounced addresses. But some people ignore this protocol and continue sending emails to the same addresses.
Turning abandoned email addresses into spam traps is the ISP's response to irresponsible senders . After some time, the abandoned address will no longer return a bounce. But now it's an active spam trap that flags everyone who sends it as senders who haven't done it right. And haven't followed the correct protocol.
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[bannerHero]
These are some of the most common Spam Traps:
1.- Pristine Traps
Pristine Traps are email addresses that are published on public websites, country code philippines mobile but are hidden so that a normal user will never see them.
The only people who find and send emails to these addresses are those who use incorrect collection processes. Such as searching the Internet for anything that looks like an email address. If you have obtained email addresses from websites, or purchased a list, which often includes fake email addresses, you may already have Spam Traps on your list.
2.- Recycled Traps
Recycled Traps are email addresses that were used by real people in the past, but were abandoned and at some point the inbox provider turned them into a trap.
When an email is no longer used, email providers deactivate it after a certain time as you can see in the image above.
3.- Pure spam traps
These are email addresses that have never been used by anyone . They have never been included in a mailing list. They have only been used for registration or given out as a business card.
The only way these types of Spam Traps could be removed from your subscriber list is if they were obtained without permission.
Pure spam traps are set up with the sole intention of attracting spammers. Instead, they are left as bait. The address is placed on the Internet where people or bots that harvest email addresses will find them illegitimately.
When email addresses are collected this way, they are usually shared with other spammers. Or they are added to mass mailing lists that are sold to people who may not understand the consequences of emailing people without permission.
Every time someone sends an email to such addresses, the email provider returns it as a bounce. And this is a signal for the sender to remove this email address from their list.
Responsible senders respect this request. And they delete those bounced addresses. But some people ignore this protocol and continue sending emails to the same addresses.
Turning abandoned email addresses into spam traps is the ISP's response to irresponsible senders . After some time, the abandoned address will no longer return a bounce. But now it's an active spam trap that flags everyone who sends it as senders who haven't done it right. And haven't followed the correct protocol.
Clean the database
Marketing Automation Trends in 2019 cleaning