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How to use Twitter in ICT companies: a boost to your lead generation

Posted: Sun Dec 22, 2024 5:48 am
by mouakter12
There is no doubt that generating leads is one of the tasks that most concerns every marketing director. In this difficult task, actively working on social networks can become a very good strategy; and if your company belongs to the ICT sector, you have even more reasons to do so. After giving you some tips on how to use LinkedIn , we now share some ideas on how to use Twitter to capture leads in the ICT sector. Let's go!
Looking back at the latest IAB Social Media Study 2016, technology companies and brands are the most followed by social media users. What does this mean? That an ICT company has, as a general rule, more advantages to build a loyal and participative community; the best ingredient for generating leads .

Most followed sectors on social media according to the IAB study



Since each social network is unique, it is very important that before working with them, you assign them a strategy ; a series of smart objectives to optimize their management. Although Twitter is usually used to capture traffic, at Connext we want you to learn how to use Twitter in your company to capture leads . That's right, as we see in the Ascend 2 study , social media strategies find owner of cell phone number free philippines can support your commercial work.

Most successful tactics for lead generation

Want to know why Twitter can help you connect with your next client? Follow these tips:


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5 Twitter tricks to capture more and better leads


1. Share landing pages
If you want to open up new avenues for lead generation , you should share tweets to your landing pages with forms. Use corporate hashtags and hashtags related to events, anniversaries or trends to make these tweets more visible. Whenever possible, tag all those influencers who can spread your premium content on Twitter.



2. Monitor hashtags
In your strategy for capturing leads on Twitter , you should monitor a series of business hashtags and brand hashtags. The former are those that identify with your lines of business. They are live hashtags where conversations are generated between potential clients. On the other hand, brand hashtags are those by which you are identified, or those that you have created when launching specific actions or campaigns on this social network.