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Comparison with previous period

Posted: Tue Jan 21, 2025 8:56 am
by shaownhasan
This report allows you to check whether the number of visitors has increased compared to the past. After displaying the report by going to User > Overview, open the target period menu in the upper right. Set the target period, check "Compare", set the period you want to compare, and press Apply. The comparison results will be displayed in orange and blue. In addition to the User menu, you can also make past comparisons in the Customer Acquisition/Behavior menu.

Conduct competitive research in addition to your own company
When investigating the number of visitors to your website, it is also important to conduct hr directors mailing leads competitive research. Competitive research involves analyzing the number of visitors and inflow channels of other companies' sites as well as your own site. Other companies' sites that rank higher than your own mean that they are highly rated by Google, making it easier to clarify areas for improvement. This can be useful for determining the direction of content creation and setting goals.

What to look for in competitive research
When researching your competitors, pay attention to the number of hits and the content and word count of the content. Here we will explain what you should look at.