Trend 3. Expanding the content plan
Posted: Wed Jan 22, 2025 4:00 am
To focus on working with the target audience and save time on other tasks, you can use specialized tools. The click.ru service , for example, provides access to a convenient media planner, Ad Marking Wizard, ad generators, and much more. The full list of ecosystem user capabilities can be found here .
An important task of content is to solve estonia telegram number database problems of potential clients. Therefore, when using any content format, you need to focus on the target audience first (see the previous trend).
Unlike B2C, the advantage of B2B is that it allows you to distribute the same content across multiple channels. For example, you can do the following:
publish articles on the blog;
create texts for external platforms;
write publications for social networks, and also share links to other articles and videos in them;
provide links to popular content during webinars, event presentations, and online training;
make videos for YouTube;
create unique email newsletters and share popular content in them.
An important task of content is to solve estonia telegram number database problems of potential clients. Therefore, when using any content format, you need to focus on the target audience first (see the previous trend).
Unlike B2C, the advantage of B2B is that it allows you to distribute the same content across multiple channels. For example, you can do the following:
publish articles on the blog;
create texts for external platforms;
write publications for social networks, and also share links to other articles and videos in them;
provide links to popular content during webinars, event presentations, and online training;
make videos for YouTube;
create unique email newsletters and share popular content in them.