The team sought to create content that:

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Reflects the real patient journey — illustratively, not declaratively.
Demonstrates diagnostic search with correct solutions and mistakes, because learning from other people's mistakes is an important component of professional growth.
Shows modern therapeutic practices in the context of real clinical cases.
In addition, the format was to be interactive, involve doctors in the development india consumer email list of events, and provide practical tools that can be applied in real clinical practice.

Positivity and humor as the basis of the new format


Easy to understand and does not overload viewers.
Evokes positive emotions through humor.
Maintains authority and trust among specialists.
What should the series be like?

Result: "Doctor Nord"
After a long creative search, the animated series "Doctor Nord" was created. It is an artistic, scientifically sound, evidence-based medicine project. It combines educational and entertainment elements, making it a vivid example of Edutainment for doctors.

This series has become an innovative tool for training doctors, allowing them to gain new knowledge in an interesting and accessible form.