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Overall planning of Phoenix Nest and information flow

Posted: Thu Jan 23, 2025 6:45 am
by Rina7RS
Inheritance of performance marketing methodology
Bai Xu, Senior Operations Manager of Baidu: In the overall planning of Baidu Fengchao and information flow, Fengchao has done a lot of ways to gain traffic, including return traffic, search recommendations, etc. Why don’t advertisers grow with Baidu in terms of traffic? Instead, the more they expand traffic, the greater the competitive pressure? In fact, it is due to the constraints of tradition. People expand traffic more by looking for new words to expand keywords. This is our traditional way. Now Fengchao’s own way of expanding traffic will change. It may cross the boundaries of this word more and pay more attention to the people behind this word. In fact, search promotion and other promotions are essentially the same. We are still buying this group of people who have this intention and have clear search intentions. The excavation of many people behind is the direction of Fengchao. The conversion and monetization of these people is not based on this, and users need to have a new understanding.

Information flow is a new product. This year, we will open the registration for all customers nationwide, and then promote independent delivery. Many effects of information flow depend on overall optimization, including israel phone number data the frequency of optimization, the ability of optimization and the tone of the media. The biggest plan in independent delivery is to produce a lot of intelligent mining tools, including the production of intelligent materials and the construction of intelligent excellence to support it.

The above is the most information I can reveal to you at present. There are many innovations in Phoenix Nest and information flow. There may be many surprises this year, so please look forward to it.

9. Acceptance Speech for Excellent Internal Cooperation Support Award at Baidu
Baidu MDSP Product Operations Manager Zhang Tong: Thank you for giving me the opportunity to give an acceptance speech. I think all acceptance speeches are the last sentence of a self-introduction. All the sharing here is in the hope of spreading our knowledge with the help of product experts. The products that everyone is responsible for disseminating and sharing should either be emerging products or products that need breakthroughs. Otherwise, there won’t be much demand for products that everyone is very familiar with or new products.