Or do you simply want to increase your brand presence worldwide?
50 statistics on international SEO strategy
These 50 carefully compiled statistics will help you improve your international SEO strategy.
Languages
1.- As expected, English is the number one language on the web with 1.1 billion speakers worldwide.
Spanish is the third language on the Internet, with 344 million users of the 520 million speakers of this language worldwide ( Nelio Software ).
50 Key Statistics for International SEO Strategy - Top 10 Languages
2.- 54% of the content available on the Internet is written in English, far ahead of Russian (6%) and French (3.9%).
3.- Although 863 million Internet users use Chinese (19% of Internet users worldwide), only 1.6% of the content published on the Internet is written in this language ( Nelio Software ).
4.- The most translated website in the world, with 780 languages and dialects, is that of ... Jehovah's Witnesses! (jw.org), followed by Wikipedia and its 287 languages ( Pangeanic ).
5.- The most translated commercial website in the world is Apple's, with 130 philippine cp number languages ( Pangeanic ).
User behavior
6.- 60% of foreign speakers never look at sites written in English ( Translator Thoughts ).
7.- 44% of European Internet users think they miss important information when the websites they are visiting are not translated into their language ( Phrase ).
8.- 90% of European Internet users say they prefer the content of sites written in their own language ( EC Europe ).
9.- 78% of online consumers have more confidence in their purchases on a site translated into their own language ( Phrase ).
50 key statistics for international SEO strategy - User behavior
10.- 80% of consumers prefer to buy from a company that offers a personalized experience and customizes its content to the language of the customer's location ( ShutterStock ).
11.- 92.2% of consumers prefer to buy online in their own currency ( Market Wired ).
12.- 33% of consumers tend to abandon a shopping cart if the price is only shown in a foreign currency ( Market Wired ).
International e-commerce
13.- 95% of purchases worldwide will be made online by 2040 ( Nasdaq )!
14.- Global e-commerce will almost double to $4.5 billion by 2021 ( Shopify ).