Frequently, I need a refresher dose of reality to pull me away from going into automatic mode when explaining career issues with clients and students. What I mean is that experiences in my own life remind me what it's like to face the same issues my clients and students face. It's frequently humbling, and more often illuminating.
I learn about, all over again, what clients go through--dealing with rejection, the uganda phone number library lack of concrete feedback, not quite knowing if things are working right--when they're interviewing for jobs, or building a consulting practice, or just figuring out what their next moves should be.
Recently, I was reminded how building a consulting practice could be executed perfectly - and, in another case, somewhat imperfectly.
I decided to hire a public relations professional to help with marketing The Fun Forever Job: Career Strategies that Work, as well as to help me secure more speaking engagements that would help in this marketing. While my independent publisher and I (she, a relatively new publisher, and me, a completely novice book writer) had done well (way beyond our expectations--more than 15,000 books moved in the first three months), we wanted to take things to the next level. Reaching a wider audience was the objective.
Through my personal networks, I found a couple of highly recommended professionals. Again, I was in a novice position, never having had to work personally with someone in this arena before. For clients, yes--but for myself, no.
Further Your Career By Leaving The Right Impression
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