A subgroup that thinks your product is too expensive
Posted: Mon Jan 06, 2025 6:53 am
Specific needs
Examples of Specific Needs Segmentation: Vegan Supplement Industry
A subgroup that needs a vegan supplement to prevent iron deficiencies
A subgroup that needs a vegan supplement that stimulates hair growth
A subgroup looking for a vegan supplement that increases energy
#3. History of involvement
Engagement Story Segmentation Examples: Gaming Industry
A subgroup that downloaded your latest Fortnite cheat codes guide
A subgroup that has signed up to your monthly Fortnite Fans newsletter
A subgroup that viewed the Fortnite Spiderman product page
#4. Likes, preferences and interests
Examples of segmentation of tastes, preferences and interests: Coffee industry
A subgroup that is interested in switching to mushroom coffee
A subgroup that loves infusions and cold foam
A subgroup that peru whatsapp prefers decaffeinated coffee
#5. Funnel stage
Funnel Phase Segmentation Examples: Coaching Industry
Bottom-of-the-funnel coaching prospects (warm or converted leads)
Coaching Perspectives Mid-Tunnel (Hot Leads)
Coaching prospects at the top of the tunnel (cold leads)
#6. Main objection
Main Objection Segmentation Examples: Skin Care Industry
A subgroup that is already purchasing skin care products similar to yours from a competitor
A subgroup that doesn't think they need what you offer.
Examples of Specific Needs Segmentation: Vegan Supplement Industry
A subgroup that needs a vegan supplement to prevent iron deficiencies
A subgroup that needs a vegan supplement that stimulates hair growth
A subgroup looking for a vegan supplement that increases energy
#3. History of involvement
Engagement Story Segmentation Examples: Gaming Industry
A subgroup that downloaded your latest Fortnite cheat codes guide
A subgroup that has signed up to your monthly Fortnite Fans newsletter
A subgroup that viewed the Fortnite Spiderman product page
#4. Likes, preferences and interests
Examples of segmentation of tastes, preferences and interests: Coffee industry
A subgroup that is interested in switching to mushroom coffee
A subgroup that loves infusions and cold foam
A subgroup that peru whatsapp prefers decaffeinated coffee
#5. Funnel stage
Funnel Phase Segmentation Examples: Coaching Industry
Bottom-of-the-funnel coaching prospects (warm or converted leads)
Coaching Perspectives Mid-Tunnel (Hot Leads)
Coaching prospects at the top of the tunnel (cold leads)
#6. Main objection
Main Objection Segmentation Examples: Skin Care Industry
A subgroup that is already purchasing skin care products similar to yours from a competitor
A subgroup that doesn't think they need what you offer.